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Offered by: Thollot & Co.

Initially, the Black Friday diamond earring event at Thollot & Co. was little more than a message to previous diamond stud earring customers. It was a reminder of the store’s policy of allowing customers to trade in their previously purchased earrings for the full price paid, toward a new pair of the same or higher value.

The message was simple; the store has built up a great selection of diamond stud earrings for the holiday shopping season and the selection will dwindle as we progress through the year-end.  That makes it a great time to upgrade. It turned out to be a message that resonated with an audience looking for deals that maximize their hard-earned holiday dollars. Soon the savings was extended to trade-in earrings that weren’t purchased from the store, with a 20% bonus paid over normal customer jewelry purchase pricing.

The event has become so popular that designers have taken notice and now contribute to special purchase pricing on select diamond earrings available in the store. Special Purchase one carat diamond stud earrings are back again this year for $999. These are limited stock and will sell out quickly.

The Annual Diamond Earring Event at Thollot & Co. starts the week after Halloween and ends on Black Friday. This year will include their entire inventory of diamond earrings with discounts up to 50% off! Buy now and pay over time with
special financing available for 12 months on purchases over $999 with approved credit. Contact the store for details.