Offered by Jan Hepp-Struck
Spring is traditionally a popular time to put your home on the market because it’s also the time when a lot of people start thinking about buying. The real estate market in our area is extremely competitive for buyers right now because of the really low inventory. Under these circumstances, one might think it’s a slamdunk to get the maximum sale price from your home. But that is not necessarily true.
It’s important to realize that there are still strategies for maximizing your home sale, and that means working with a realtor who not only understands the market in your area, but also the importance of properly marketing your home.
According to research done by the National Association of Realtors, buyers reported online pictures being more important than price, description, or location. Remember that buying a home is a very emotional process, and appealing to the visual senses of potential buyers will encourage them to become emotionally invested. That means professional quality staging, combined with proper lighting, image composition, and image exposure for the best quality photos that showcase the assets of your home.
To go along with the compelling professional quality visual representation, providing detailed disclosures, inspections, and information to proactively eliminate questions or hesitancies about the condition of your home (unanswered questions = less off ers) can make for the optimal combination for achieving that maximum value from the sale of your home.
For proven expertise in establishing your home value and/or searching for a new or existing home, please call Jan at (303) 520-4340.
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